Collaborating with clients to develop insightful, measurable and actionable marketing plans

At Essential Marcom, we collaborate with clients to offer the strategic marketing expertise needed to take their brand to the next level. 

Our approach involves reviewing your existing marketing efforts, discussing the aspirations for your business, and developing optimal communications plans to help your business grow.

OUR GOAL IS TO...

understand your business strategy and implement plans that encourage growth

OUR CLIENTS ARE... 

- small businesses who would benefit from the knowledge of a strategic marketing professional, but do not need full-time, in-house support

- companies or individuals who need assistance with a specific project or concern

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WAYS WE CAN COLLABORATE

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STRATEGY SESSION

Let's meet to discuss your needs and develop an action plan for you to implement at your own pace.

ONGOING SUPPORT

Partner with us to receive the ongoing marketing support and insight needed to accomplish and sustain your business objectives. 

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SPECIFIC PROJECTS

Have a specific project that needs a professional perspective? Get in touch to learn more about how we can work together. 

Marcom

\ mar-kaum \

a.k.a. Marketing Communications

: a fundamental and complex portion of a company’s marketing efforts, which includes all messages and media disseminated to communicate with target markets.

FEATURED PROJECTS

A UNIQUE GIFT

Developing a unique gift option that allowed our client to express appreciation for a forty year partnership  

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VIDEO PLANNING & PRODUCTION

Creating compelling storytelling using videography 

CORPORATE IDENTITY

Establishing identity standards to ensure a consistent brand image across all marketing collateral and communication mediums.  

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EFFECTIVE USE OF PHOTOGRAPHY

Utilizing attention-grabbing imagery to effectively convey appropriate messaging.

EVENT MARKETING

Helping our clients from idea inception through project management and implementation.

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FROM OUR CLIENTS

"Redesigning a website involves many moving parts.  Essential Marcom handled all aspects of the design from development to publishing on the web.  They made a difficult task easy.  We would recommend them to any business seeking a professional appearance on the web."

Clyde Williams

Chief Executive Officer,

Penn Residential Inc.

"Partnering with Essential Marcom has been rewarding from the very beginning. Dana Opar prepared a comprehensive approach to our marketing plan, which is leading our approach to business as a whole both internally and externally."

Terry McMillen, Sr.

President & Principal Engineer,

McMillen Engineering Inc.

"I’ve worked with Essential Marcom on a variety of projects ranging from branding, event marketing and websites. Each project has been completed successfully – on time and on-budget – with the highest level of professionalism. Essential Marcom always provides a collaborative approach to establishing marketing solutions."

Brian Boyle

President,

Bailey Lane, LLC

 

GET IN TOUCH

Interested in elevating your marketing efforts but not sure where to begin? Or, maybe you know where to begin but aren't sure where to go from there. Either way, give us a call or send us a message.

I'm here to help you make informed decisions about establishing and executing effective marketing solutions.